

Furthermore, the Special Broadcasting Service (SBS) is intended to reflect the spirit and sense of multicultural richness and the unique international cultural values within Australian society.

Public broadcasters do not rely on advertising to the same degree as commercial broadcasters, or at all this allows public broadcasters to transmit programmes that are not commercially viable to the mass market, such as public affairs shows, radio and television documentaries, and educational programmes. Public broadcasters may receive their funding from an obligatory television licence fee, individual contributions, government funding or commercial sources. Public broadcasting utilizes AM and FM radio, television, and internet technologies. In some countries like the UK public broadcasters are not sanctioned by government departments and have independent means of funding, and thus enjoy editorial independence. Public broadcasters in each jurisdiction may or may not be synonymous with government controlled broadcasters. This dichotomy is highlighted by the public service aspects of traditional commercial broadcasters.

The other is that public broadcasting can and should compete in the marketplace with commercial broadcasters. One is that public broadcasting is incompatible with commercial objectives. Within public broadcasting there are two different views regarding commercial activity. Likewise, the subjective nature of good programming may raise the question of individual or public taste. In the context of a shifting national identity, the role of public broadcasting may be unclear.

While application of certain principles may be straightforward, as in the case of accessibility, some of the principles may be poorly defined or difficult to implement. Guidelines that liberate rather than restrict.Competition in good programming rather than numbers.Direct funding and universality of payment.Contribution to national identity and sense of community.The model embodies the following principles: The British model has been widely accepted as a universal definition. The primary mission of public broadcasting is that of public service, speaking to and engaging as a citizen. Commercial broadcasting now also exists in most of these countries the number of countries with only public broadcasting declined substantially during the latter part of the 20th century. Historically, public broadcasting was once the dominant or only form of broadcasting in many countries (with the notable exceptions of the United States, Mexico and Brazil). Other countries have multiple public-broadcasting organizations operating regionally or in different languages. In some countries a single organization runs public broadcasting. Public broadcasting may be nationally or locally operated, depending on the country and the station. In many countries of the world, funding comes from governments, especially via annual fees charged on receivers. Public broadcasting involves radio, television and other electronic media outlets whose primary mission is public service. For the English musical group, see Public Service Broadcasting (band). "Public service broadcasting" redirects here.
